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Story by Lindsey Enns
FedNor is giving the Dryden Development Corporation (DDC) a financial jump-start when it comes to developing an interactive, multimedia online and mobile tourism promotional tool that will showcase tourism across northwestern Ontario.
Kenora MP Greg Rickford announced on Oct. 11 at The Centre that FedNor is providing the DDC with $166,384 in funding to help launch an online tourism platform that will showcase tourism in Kenora, Dryden, Ignace, Sioux Lookout, Machin, Red Lake, Ear Falls and Atikokan.
“This initiative will help raise awareness of cultural tourism attractions in the area, enhance collaboration among municipal partners and promote the region as a tourism destination,” Rickford said. “The project demonstrates how economic development and tourism stakeholders can work together to help diversify the regional economy and create jobs.”
James Harvey, economic development manager, told those in attendance that this new online tourism platform will also help showcase small local businesses and will provide them with the proper online tools to succeed.
“This will allow our community to work together and move forward together,” he added.
The DDC in partnership with the Northwest Ontario Innovation Centre were put in charge of creating the new Kenora District interactive digital platform that will include a website, GONWO.ca, that will launch at the beginning of December Harvey said. The tagline and logo for the site were selected through a contest on Facebook.
“This project will enable us to better promote our region, its cultural assets and create new jobs in the tourism sector,” Harvey said.
The funding announcement is being provided through FedNor’s Northern Ontario Development Program, which supports projects that strengthen community economic development, enhance business growth and innovation throughout our region. FedNor also celebrates 25 years of successful investments across northern Ontario this year. To learn more about FedNor programs you can visit www.fednor.gc.ca.